Normally I do my research when trying a Coffee Spot for the first time, but every so often I walk past somewhere and that’s enough for me. So it was with I Am Coffee: I was actually en-route to another Coffee Spot when I saw it while walking down St Mark’s Place (in case you’re wondering, St Mark’s Place is what E 8thSt is called for the three blocks between 3rd Avenue and Tompkins Square; I thought only us Brits did that with our street names!).
The first thing to catch my eye was the sign: calling your coffee shop “I Am Coffee” is enough to get my attention any day. It’s a bit of a challenge, really. Choosing “I Am Coffee” means you either have a hell of a lot of front, or you really know about coffee. Fortunately, Giovanni, the man behind I Am Coffee, knows about coffee. I mean, he REALLY knows about coffee.
Standing in I Am Coffee and talking with Giovanni was the coffee highlight of my time in NYC on the recent trip and that’s not counting the coffee, or the place itself. It’s a must visit!